In controversial Netflix show, Korean influencers battle for popularity

„The Influencer“
„The Influencer“

In “The Influencer,” Netflix’s new reality show, Korean influencers compete for popularity, but viewers are finding the show difficult to watch.

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Netflix’s new reality show, “The Influencer,” where Korean influencers vie for popularity, has not been well received by viewers, who find the show hard to follow.

The 77 influencers compete in high-stakes challenges to prove who has the most power and influence online, and each wears an electronic collar that displays the number of followers each competitor has.

On social media, many users have compared the show to a “Black Mirror” episode starring Bryce Dallas Howard, where she plays Lacie, a woman desperately trying to increase her social media score.

In the story, characters use devices to rate each other. These ratings affect a person’s score, similar to how it works in “The Influencer.”



“This is probably the most dystopian reality show I’ve ever seen. However, as an ‘influencer,’ I think the show also offers good insights into being a creator. But man… some moments are really hard to watch,” commented one viewer.

“‘The Influencer’ is truly a devilish variety show – giving content creators shock collars and making them ‘dislike’ each other. It makes you realize how fake social media is,” said another.

This content was created with the help of AI and reviewed by the editorial team.

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